What’s your penguin?


My sister had a baby girl back in September 2018.

About a month ago I got a video of my niece trying to crawl. I watched this video many times by now.

My sister, Tatiana, was filming her daughter on the phone with one hand and helping my niece with another. Tatiana was very encouraging and my niece was really giving her best to make it happen.

At first you would think that she was just trying to crawl on her bed. Then my sister moves the camera and says: Yes...let's crawl... Look how cool that penguin is!

And she shows a penguin. So my niece wasn't just trying to crawl - she was crawling towards that penguin.

Why I am telling you this story?

My question is:

What's your penguin?

What are you "crawling" / moving towards?
*A photo of the penguin is at the end of this post.

We all need to take time to figure this out. Otherwise how would you know when you get there? When we take a holiday, we first decide where we want to go, right?

With your business and life - it's the same.

You don't want to end up like Alice in Wonderland and hear from the Cheshire Cat: "Well... if you don't know where you're going, then it doesn't really matter which way you choose."

Figure out your destination.

"Alice: Would you tell me, please, which way I ought to go from here?

The Cheshire Cat: That depends a good deal on where you want to get to.

Alice: I don't much care where.

The Cheshire Cat: Then it doesn't much matter which way you go."

~ Lewis Carroll (Alice in Wonderland)